WORLD CUPS STOPS TV DISTRIBUTED TO 500 MILLION VIEWERS FOR BOTH LINYI CHINA AND KUCHING SARAWAK Linyi TV Cameras capture the action for us All 32 World Cup Stops to date are now 26 minutes of exciting edited TV shows. Usually completed within days of the Podium presentations, they are then issued globally to Broadcasters which have a combined audience of over 500 million viewers. In some respects, that is the easy part of the marketing mix ! Kuching cameras on Rider Harley Clifford AUS Once distributed, finding out exactly when each Broadcaster actually airs our World Cup TV shows is a challenge which is just too big for many sports. For our World Cup Stops, we are provided with some Broadcast schedules in advance – usually in Europe, the popular SKYSPORTS schedules. As ever, the reason...

This 31st World Cup Stop of the International Waterski & Wakeboard Federation (IWWF) was impressive by any standards. By combining efforts with the historic Sarawak Regatta in Kuching City which dates back to 1872, it attracted the largest audience ever seen in this successful World Cup Series. The Regatta involved a record 6,700 Paddlers and 345 boat teams. The event also included the Stars of Florida Waterski Show Team.With the support of Sarawak State Government represented by the Ministry of Tourism and Heritage, it was sponsored by World of Watches, Revive Isotonic Drinks, Riverside Majestic Hotel, MasterCraft, International Waterski & Wakeboard Federation (IWWF) and the Malaysian Waterski & Wakeboard Federation.Only the top 30 IWWF Men and Women Wakeboard Riders were invited...

WORLD CUP RIDERS COMBINE WITH 6,700 PADDLERS,  345 BOATS AND 100,000 SPECTATORS IN KUCHING SARAWAK BORNEO ! Stars of Florida at our World Cup Stop This 31st World Cup Stop of the International Waterski & Wakeboard Federation (IWWF) was impressive by any standards. By combining efforts with the historic Sarawak Regatta in Kuching City which dates back to 1872, it attracted the largest audience ever seen in this successful World Cup Series. The Regatta involved a record 6,700 Paddlers and 345 boat teams. The event also included the Stars of Florida Waterski Show Team. With the support of Sarawak State Government represented by the Ministry of Tourism and Heritage, it was sponsored by World of Watches, Revive Isotonic Drinks, Riverside Majestic Hotel, MasterCraft, International Waterski...

Waterskiing – 16 Sep 2011 This 31st Wakeboard World Cup Stop has already attracted enormous crowds to the Sarawak River site in the centre of Kuching City in Borneo – even though the event does not start till tomorrow! As part of the historic Sarawak Regatta which dates back to 1872, over 100,000 spectators are expected to enjoy the Wakeboard World Cup Stop this Saturday and Sunday in these magnificent tropical surroundings. Supported by the Sarawak State Government represented by the Ministry of Tourism and Heritage, the organisers are the International Waterski and Wakeboard Federation (IWWF) and Waterski & Wakeboard World Cup Sdn.Bhd. Most of the athletes from twenty countries...

HUGE CROWDS AGAIN ENJOY OPENING EVENTS AT KUCHING SARAWAK BORNEO STOP Stars of Florida in Kuching Practice kicked off on Friday at 07.30hrs on the downtown river site here in Kuching. With 32C from dawn, Riders and spectators were on site from the very start. By 09.30hrs, both Women and Men Practice was completed. The local organisation directed by Hanifah Yoong has been flawless and time management has been perfect from the start. Following the Practice session in rolly waters, it was time to introduce the Stars of Florida Ski Show Team. Don Buffa yet again delivered a sample for the crowd which brought early morning applause from the appreciative audience. They will be back on Friday night for the enormous Malaysian Day Boat Parade Celebrations and Fireworks display. Being part of this Sarawak...

RIDERS FROM 20 COUNTRIES ARRIVE IN BORNEO FOR WORLD CUP ACTION Harley Clifford, Daniel Powers, Andrew Adkison and Steel Lafferty The atmosphere here in Kuching City in Sarawak Borneo is fantastic. It seems like the World Cup Stop has already started with thousands on site all day today just to enjoy the preparations for the weekend’s action on the water. Between the Malaysia Day celebrations, the historic Sarawak Regatta which dates back to 1872 – and our Wakeboard World Cup Stop, its like an enormous Carnival. The riverside is full of restaurants and shops and it seems like every family in Sarawak has taken the weekend off to enjoy the fun. Arriving today were World Champions Harley Clifford and Raimi Merrit from Australia and the USA, past World Champions Andrew Adkison and...

Waterskiing – 14 Sep 2011 As all the focus of the Waterski & Wakeboard World Cup is on Kuching City in Sarawak this coming weekend, already preparations are also at an advanced stage in Linyi City which will host the 32nd Stop of the Series on the following weekend. Large numbers of spectators are expected at both major events. Facing the Yellow Sea in south east China on the Yihe River, Linyi City has a 2,400 year history and a population today of 10 million. On the Eurasian Land Bridge, it is actually now possible to travel from here by train to Rotterdam – a distance of almost 12,000km ! Many multi-nationals are based here including Kellogg, Volvo, Saint Gobain and others. For...

TWO MAJOR WORLD CUP STOPS TO BRING 2011 SEASON TO A CLOSE As all the focus of the Waterski & Wakeboard World Cup is on Kuching City in Sarawak this coming weekend, already preparations are also at an advanced stage in Linyi City which will host the 32nd Stop of the Series on the following weekend. Large numbers of spectators are expected at both major events. Facing the Yellow Sea in south east China on the Yihe River, Linyi City has a 2,400 year history and a population today of 10 million. World Jump Champion Natalia Berdnikova On the Eurasian Land Bridge, it is actually now possible to travel from here by train to Rotterdam – a distance of almost 12,000km ! Many multi-nationals are based here including Kellogg, Volvo, Saint Gobain and others. For the Waterski & Wakeboard World...

THIS WILL BE ONE OF THE MOST SPECTACULAR WORLD CUP SOPS EVER ! Kuching - JUST IMAGINE 6,000 PADDLERS Founded by a representative of the Sultan of Brunei in 1827, Kuching City is the largest on the exotic island of Borneo. This tropical location, with the support of the Sarawak State Government represented by the Ministry of Tourism and Heritage, Sarawak, will host this 31st World Cup Stop of the International Waterski & Wakeboard Federation (IWWF) and Waterski & Wakeboard World Cup Sdn.Bhd.. Initial event details were released at a Press Conference last January in Kuching and all preparations have now been completed. The IWWF World Cup Series was established to bring the very best Waterski and Wakeboard athletes to important high population centres around the world. To date these...

Waterskiing – 09 Sep 2011 Founded by a representative of the Sultan of Brunei in 1827, Kuching City is the largest on the exotic island of Borneo. This tropical location, with the support of the Sarawak State Government represented by the Ministry of Tourism and Heritage, Sarawak, will host this 31st World Cup Stop of the International Waterski & Wakeboard Federation (IWWF) and Waterski & Wakeboard World Cup Sdn.Bhd. Initial event details were released at a Press Conference last January in Kuching and all preparations have now been completed. The IWWF World Cup Series was established to bring the very best Waterski and Wakeboard athletes to important high population centres...