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Waterski & Wakeboard World Cup Series Heading For Kuching City, Sarawak, Borneo


Following the celebrations of the 30th Stop of the Waterski and Wakeboard World Cup in Chuncheon City in South Korea some months ago, the 2011 season will continue to add new exotic locations to this highly successful series.
This 2011 programme will include Wakeboard, Waterski Slalom, Shortboard and Jump. The spectacular Stars of Florida Show Team will also be involved.
One of the most exciting World Cup Stops this year will be in Kuching City in Malaysia’s State of Sarawak on the island of Borneo. This is a short flight from Kuala Lumpur and Singapore. The competition will take place downtown on the City waterfront at the one kilometer long landscaped esplanade. Voted some time ago as one of the most livable cities in Asia, Kuching will play host to this major international event for the first time. It will feature Wakeboard and the spectacular Stars of Florida Show Team. MasterCraft will again supply all the boats and technical support. The following details have just been released :
2011 SARAWAK WAKEBOARD WORLD CUP TO BUILD LEGACY OF WATERSKI & WAKEBOARD SPORT FOR THE PEOPLE AND TOURISTS OF SARAWAK
The 2011 Sarawak Wakeboard World Cup to be held on the 15-18 September at the Kuching Waterfront is designed to create a legacy for the sport for the first time in the State.
International Waterski & Wakeboard Federation (IWWF) and Waterski & Wakeboard World Cup Sdn. Bhd. (WWWC), will ensure that this legacy of the sport will be achieved with the setting up of a new specialised Academy.
“Legacy building is the more difficult part of our obligations,” said Kuno Ritschard, President of IWWF. “In order to do this successfully we are starting the organisation of this World Cup Stop earlier than usual by despatching our first state-of-the-art Mastercraft boat and coaches this month to Kuching.”
“This will kick-off the Sarawak Waterski & Wakeboard Academy project by training the young people of Sarawak in how to wakeboard using the actual World Cup site on the river at the Kuching Waterfront.”
The academy is expected to be launched in early June 2011 after the Gawai festival with the commencement of the training of Sarawak youths selected by the Ministry of Social Development & Urbanisation Sarawak in cooperation with the Ministry of Tourism & Heritage.
The Sarawak Wakeboard World Cup will also help Sarawak State Government to build a strong foundation for tourism and a new activity for the people of Sarawak to enjoy. “Tour agencies will also be invited to the launch of the Academy as this sport is a most sought after tourism product in the western world and we also like to see tourism in Sarawak benefitting from our sport.” added Ritschard.
The Sarawak Wakeboard World Cup is also certain to attract international media exposure to enhance the image of Sarawak and the Kuching Waterfront.
International TV and print media coverage has been organised to broadcast the efforts of the 30 world-class wakeboarders in exciting competitions over the 3 days of the event in their battles for World Cup honours and the US$100,000 prize fund.
The 2011 Sarawak Wakeboard World Cup is held in conjunction with the 2011 Sarawak Regatta for the first time this year with the Regatta being run from Thursday 15 to Saturday 17 of September and the Wakeboard World Cup from Friday 16 to Sunday 18 September.  The total number of spectators expected over the 4 days of the water festival is expected to exceed 100,000.
Sponsorship partnerships are open to Malaysian and international corporations for the World Cup and more info can be obtained from Hanifah Yoong at email: [email protected] or hp: +6012 272 1948 or from Mary Wan Mering at +6082 319313.

CONTACT : Des Burke-Kennedy, Media Chairman, International Waterski & Wakeboard Federation